Is it worth trying to raise money through my NGO website?

I often get asked if it's worth trying to raise money by soliciting online donations. In my experience, few people will donate money to your cause simply because you have a "donate" button on your website. However, if combined with an effective fundraising strategy and campaign, it can be very effective. Giving people a clear idea of where the funds will be used also encourages them to donate.

Firstly, it may be worth registering with Greater Good SA who can offer more exposure to your cause.

TechSoup has a good article about things to consider when getting started with online fundraising:
 
Symbol
NGO Resources